Part III | Strategic Communications in the AI Era: Understand How IR & PR Shape Your Company's AI Narrative

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Thursday, July 20, 2023 | 1:00 PM - 2:00 PM ET

Learn how to effectively communicate your AI strategy, progress, and successes to investors, customers, and the media. Explore best practices for building trust, managing expectations, and showcasing your organization's commitment to ethical AI development and deployment.

Key takeaways will include:

Explore strategies for effective communication, trust-building, and crisis management with key stakeholders.

Crafting a compelling AI narrative: Develop a strategic communications plan to convey the value and impact of your AI initiatives to key stakeholders. Learn how to articulate the benefits of generative AI in a manner that resonates with investors, customers, and the broader public.

Managing expectations and transparency: Discover how to balance the enthusiasm for AI-driven innovation with a realistic outlook on the challenges and potential risks involved. Ensure stakeholders are well-informed about your organization's AI journey, progress, and long-term vision.

Demonstrating commitment to ethical AI: Showcase your organization's dedication to responsible AI development and deployment by highlighting your ethical guidelines, regulatory compliance, and initiatives to address concerns such as data privacy and algorithmic bias.

Crisis management in the AI age: Prepare for potential AI-related crises, such as data breaches or controversial AI-generated content. Develop a proactive crisis management plan to address these challenges, maintain credibility, and minimize reputational damage.

SPEAKERS - Click name for bio

Katie Creaser
Katie Creaser
ICR
Managing Director
Jonah Davis
Jonah Davis
ICR
Senior Vice President
Greg McDowell
Greg McDowell
ICR
Partner, Managing Director